Full Job Description
Job Title: Digital Content Strategist
Location: Falls Church, Virginia
Company Overview
Join one of the leaders in digital commerce, Amazon. Known for driving innovation and shaping consumer experiences, we strive to stay at the forefront of technology and operational excellence. Our commitment to delivering exceptional content and services to millions of customers makes us a trusted partner in the digital space.
Position Overview
We are looking for a creative, analytical, and strategic Digital Content Strategist to join our dynamic team in Falls Church, Virginia. This role plays a critical part in shaping the future of our digital content platforms and will involve working closely with cross-functional teams, including marketing, design, product management, and engineering. You will be responsible for developing and implementing effective content strategies that resonate with our target audiences and drive engagement on a global scale.
Key Responsibilities
- Develop and implement comprehensive content strategies aligned with business goals and objectives.
- Conduct competitive analysis and leverage insights to inform content themes and messaging.
- Collaborate with cross-functional teams including marketing, product, and creative to create compelling content that drives user engagement.
- Manage the content calendar and oversee content production from ideation to publishing.
- Utilize analytics tools to track performance metrics and optimize content for maximum impact.
- Stay up-to-date with industry trends and emerging technologies to ensure our content remains relevant and innovative.
- Conduct audience research to better understand user needs and preferences.
- Develop thought leadership content, white papers, and case studies highlighting company innovations.
- Mentor and guide junior content team members in best practices and strategic thinking.
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, English, or a related field.
- 3-5 years of experience in content strategy, digital marketing, or related roles.
- Strong understanding of SEO principles and best practices.
- Proficiency in content management systems (CMS) and analytics tools (e.g., Google Analytics, SEMrush).
- Excellent writing, editing, and verbal communication skills.
- Ability to take initiative and seek out opportunities for improvement and innovation.
- Strong analytical skills and experience measuring the success of content initiatives.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
What We Offer
Joining Amazon as a Digital Content Strategist offers a unique opportunity for professional growth and the chance to make a significant impact. We offer:
- Competitive salary with performance-based bonuses.
- Comprehensive benefits package including health, dental, and vision insurance.
- Generous 401(k) plan with company matching.
- Flexible work arrangements and a healthy work-life balance.
- Access to ongoing learning and development opportunities.
- Collaborative and inclusive work environment with a focus on diversity.
About Falls Church, Virginia
Located just a few miles from Washington, D.C., Falls Church offers a vibrant, diverse community with a rich history and a plethora of amenities. Known for its excellent schools, parks, and cultural attractions, you’ll find everything from great dining options to outdoor activities all within arm's reach. The city provides a perfect blend of urban and suburban life, making it an ideal place to call home.
How to Apply
If you’re ready to take your career to the next level and be part of a forward-thinking team, we’d love to hear from you! Please submit your resume and a cover letter detailing your experience and why you’d be a great fit for the role. We look forward to exploring the possibilities with you!
Join Amazon, where innovation and customer experience are at the heart of everything we do, and help us redefine the digital content landscape!